As Chief Marketing Consultant for Pride Institute, I not only have the distinct pleasure and unique opportunity to get the word out to the dental community about the amazing work that Pride does, I also get to work one-on-one with Pride clients to understand their marketing needs and help them achieve their goals. Together, we create a personalized marketing and social media strategy using the Pride's marketing diagnostic tools as well as our marketing planning and integration track.
With nearly 20 years of marketing experience, most of that time in the dental industry, I use my expertise in building brand recognition and stimulating consumer response to help clients achieve their marketing goals. I have been asked to share my approach with many audiences and do so by speaking at dental meetings and events around the country and also by regularly publishing articles in well-respected industry publications.
In addition to my work at Pride Institute, I am also the Founder and President of Minoa Marketing and CEO of Doctor Distillery, which both serve the dental trade in helping them connect with dentists interested in their products and services. These roles seamlessly and readily complement my work at Pride and vice-versa, providing me with the networks and resources necessary to offer my clients the best the dental industry has to offer.
From 2000-2009, I served as Vice President of Marketing for 1-800-DENTIST, one of the dental industry's most highly respected sources for patient lead generation and dental practice marketing. I received a B.A. in Political Science from UCLA and earned a Certificate in Business Management from Loyola Marymount University.